Ignoring the Warning Signs of a Weak Brand
Our businesses give indicators every day that indicate how they’re performing. Google Analytics provides clear metrics indicating your website’s performance. They’ll tell you specifically what pages or content attract visits on your site, as well as what’s turning them away.
Why Your Early Stage Business Needs a Brand Foundation
We know definitively that strong brands enjoy higher profit margins. They also get more repeat business, tend to attract the best employees, and are more resistant to competition. This is just as true for small enterprises as it is for large corporate behemoths.